TEAM PENSKE® AND THE LASIK VISION INSTITUTE® ANNOUNCE NEW PARTNERSHIP
Company Will Become “Official Eye Care Provider of Team Penske” and Will Activate At-Track This Season
MOORESVILLE, N.C. (September 2, 2015) – Team Penske and The LASIK Vision Institute announced a new partnership today that will see the company serve as the Official Eye Care Provider of Team Penske. The LASIK Vision Institute will have its logo proudly displayed on the Team Penske No. 2 Ford Fusion in Richmond on Sept. 12 and the company will activate on-site at several NASCAR Sprint Cup Series events through the remainder of the 2015 season beginning this weekend at Darlington Raceway.
The LASIK Vision Institute plans to utilize its Team Penske relationship off the track as well by incorporating an extensive business-to-business program that will feature a customized corporate plan for other Penske partners. The company will also schedule appearances with 2015 Daytona 500 champion Joey Logano and 2012 NASCAR Sprint Cup Series champion Brad Keselowski to help grow and maximize its presence at the racetrack this season.
“We are pleased to be able to partner with The LASIK Vision Institute and provide a unique opportunity with our race team and Team Penske partners,” said Team Penske Vice President of Marketing and Communications, Jonathan Gibson. “The LASIK Vision Institute wants to not only build its brand by featuring its logo on Team Penske cars, but they also want to work with our other partners to give them specific, custom built opportunities to enjoy the life changing benefits of LASIK. The LASIK Vision Institute is an outstanding company and we’re very excited about this partnership.”
With a growing network of state-of-the-art facilities all across the country, The LASIK Vision Institute is the top national provider of laser vision correction. The LASIK Vision Institute utilizes proven, FDA approved LASIK technology for optimized results, and its highly skilled LASIK surgeons have performed more than one million procedures.
“This is a new experience for us and we look forward to growing this partnership,” said Ben Cook, CEO of The LASIK Vision Institute. “NASCAR presents a huge opportunity for The LASIK Vision Institute and we are excited at the opportunity to team up with Team Penske, which has great equipment and talent on the track as well as tremendous corporate partners. The LASIK Vision Institute looks forward to the opportunity to provide NASCAR fans and Team Penske and its partners with enhanced vision that enables them to enjoy the action on the track for many years to come.”
Both of Team Penske’s NASCAR Sprint Cup Series teams have already qualified for the Chase for the Sprint Cup with wins this season and both are currently positioned inside the top five in the point standings. Logano and the No. 22 Shell-Pennzoil team, who won the season-opening Daytona 500, are second in the points while Brad Keselowski, driver of the No. 2 Miller Lite Ford Fusion, is currently fourth in the standings. The NASCAR Sprint Cup Series returns to action this weekend at Darlington Raceway.
About Team Penske
Team Penske is one of the most successful teams in the history of professional sports. Competing in a variety of disciplines, cars owned and prepared by Penske Racing have produced more than 400 major race wins, over 450 pole positions and 27 National Championships. The team has also earned 16 Indianapolis 500 victories in its storied history. Team Penske was also recently recognized by the Sports Business Journal as a finalist for the publication’s prestigious annual Professional Sports Team of the Year award. For more information about Team Penske, please visit www.teampenske.com.
About The LASIK Vision Institute
The top national provider of laser vision correction, The LASIK Vision Institute (LVI) operates a growing nationwide network. The company utilizes proven, FDA approved LASIK technology for optimized results. LVI’s highly skilled LASIK surgeons have performed more than one million procedures. For more information visit The LASIK Vision Institute. LASIK is a medical procedure and isn’t right for everyone. Talk to your eye doctor and consider the risks and benefits before having a procedure. Additional information can be found on The LASIK Vision Institute website.